If you're shopping for groceries at Sainsburys, then it's good to know that Sainsburys have a long and established history of supporting British farmers.

However, Sainsburys believe this is about more than simply stocking British farmers' products. It’s also about working closely with UK farmers to raise their capability and skill levels, and thus empowering them to continue supplying Sainsburys for the long-term.

Where possible, Sainsburys aim to source British and Sainsburys offer a variety of products that are 100% British all year long. For other types of seasonal produce, Sainsburys aim to stock the best of British in season and, in some cases, to secure supplies, Sainsburys purchase an especially large portion of the British crop.

Sainsburys commitment to providing great-tasting, affordable British produce means being able to provide customers healthy products when they are at their very best. In fact, during the 2008-2009 British season Sainsburys sold more British apples and pears than any other supermarket we purchased 45% of all tomatoes grown in the UK and purchased over 23% of the British strawberry crop.

There are, of course, numerous supermarkets and online stores where you choose to shop; yet few stores make as much effort as Sainsburys in trying to provide healthy choices and being as environmentally responsible, and that alone is one good reason to choose Sainsburys.

In fact, Sainsburys is one of the most progressive supermarkets when it comes to providing healthy food, and employs more than a hundred product developers and researchers to progressively reduce levels of fat, sugar, salt, saturated fat and additives in Sainsburys products wherever it is possible, while simultaneously looking to increase nutrients.

However, if you don't live near to a Sainsburys store, then no problem; at Sainsburys Online Store you can enjoy the same healthy choices online too, with groceries - and much else - delivered direct to your door.

Recognising that customers are increasingly price-conscious, Sainsburys focus on making healthy food affordable, while inspiring customers to cook, and at Sainsburys Online Store you can take advantage of the same great range of products, including fresh fruit and vegetables, as you can in your local store.

However, although Sainsburys work hard to make its products as healthy as possible, without sacrificing quality or taste, Sainsburys are also committed to providing customers with easy-to-understand labelling, and helping customers make informed choices about the food and drink they purchase.

Push and Ride Alphabet Train
The Push and Ride Alphabet Train is an educational toy that's also plenty of fun! There are 3 play modes so that whatever age or development stage describes your baby or toddler, he or she can learn and play with ease. Children of crawling age can play with the train on the floor, those learning to walk can push the train while supporting themselves and once your child can walk, they can sit and ride on the train themselves.

Ross 42" Rail LCD/Plasma Wall Mount
This unobtrusive mount for 42" LCD and plasma televisions up to 50kg in weight, can be conveniently tilted 5 degrees to reduce glare.

In Yer Face Eeyore and Tigger Mugs 4 Pack
This fun blue stoneware mug set features two Tigger and two Eeyore mugs. The generously sized mugs show the cheerful characters in bold colours along with their names printed on the back. Because of the wide mouth, the mugs are perfect for a cup of tea or soup. They're dishwasher and microwave safe.

Lexmark 29 Colour Ink Cartridge
The Lexmark 29 Colour Ink Cartridge is compatible with any Lexmark printer that takes a Lexmark 29 ink cartridge - Z845, Z1300, Z1310, Z1320, X2500, X2510, X2530, X2550, X5070, X5320, X5370, X5490, X5570, X5495, Professional Series Lexmark X5075. It is suitable for use with photo paper. Used Lexmark ink cartridges can be returned free of charge to the company for recycling. Visit the Lexmark website for details.

Tu Scroll Rug
Go arty with the Tu Scroll rug featuring duck egg coloured arabesques on a rich natural background, for a funky contemporary look. The rug measures a generous 120 x 170cm, making it a good fit for any medium-sized room.

Fogarty Anti-allergy Mattress Protector
Fogarty's Anti-allergy Mattress Protector has been approved by the British Allergy Association for its level of anti-bacterial, anti-dust mite and anti-fungal protection which work to improve the comfort and rest of allergy sufferers. Ideal for everyday use, it is machine washable and can be tumble dried.

EI Smoke Alarm with Silencer
The EI Smoke Alarm is a potential life saver. Keep your family, home and possessions protected from fire, fumes and smoke with this ingenious, reliable and unobtrusive little device. The alarm is highly sensitive and will respond to all standard fires. It is equipped with a dual ionisation chamber that uses electrically charged ions which react to smoke particles. The device is powered by a 9V battery (included), which means it needs no wiring, and is equipped with a missing battery indicator to prevent in

Philips 32" HD Digital LCD TV 32PFL5404H
Aside from offering excellent picture quality and fantastic sound, Philips TVs are also smart, eco- and user-friendly and look great in any room of the home. The company has done away with manuals (available online) and developed an easy-to-use on-screen start-up and reduced power consumption. This model's WXGA display with state-of-the-art LCD screen technology gives you widescreen HD resolution of 1366 x 768 pixels, with the powerful state-of-the-art Pixel Plus HD Engine stunningly capturing colour, cont

Odyssey Towel Teal
The Odyssey range of towels from renowned manufacturer Christy is made from 100% ringspun cotton and feature a luxurious weight of 575g per square metre. Long loop cotton threads have great absorbent qualities while the cut and loop pile on the extra-soft panelled detailing at each end gives neat decoration that feels smooth against your skin. Suitable for both the washing machine and tumble dryer.

Playmobil Jet Plane
Take your Playmobil family on a well-deserved holiday in the fabulous Playmobil Jet Plane. The set includes passengers and cargo for your plane to transport. The seats can be removed to make more space for cargo, and three opening sections of the plane provide easy access to the inside. The plane has toilet facilities just like a real 747, and comes with four Playmobil figures and lots of accessories. The perfect toy for aspiring pilots and flight staff! For more than 50 years, Playmobil has been a world-l

Guitar Hero World Tour Guitar Bundle for Wii by Activision
We all have to let our hair down every now and then, and no-one does that quite like a rock star - just ask Ozzy Osbourne, Dave Grohl or Eddie Van Halen. With Guitar Hero World Tour, you'll step into their metal-studded boots and play along to their greatest hits. With the Guitar Hero bundle you have all you need to get yourself up and running, except a console and TV. The all-important wireless guitar controller, for instance, which has a touch-sensitive slide bar and fret buttons for extra accuracy, and

Tu Chloe Cushion Lilac
The satin texture of this 43 x 43cm Tu Lilac Chloe cushion feels great against the skin and is deliciously cool. The floral designs give the cushion character and style. This gorgeous cushion has no feathers to plague the allergy-prone. The cover is also machine washable at 40°C for total convenience.

Panasonic Cylinder Bags
Replacement vacuum cleaner bags for a range of Panasonic, and Black & Decker vacuum cleaners. These bags offer a high level of filtration, maximising the amount of dust caught while vacuuming. Also resilient and resistant to breakage for extra safety. Each box contains 5 bags. These bags are suitable for the following Panasonic Series: MCE60 Series, MCE 70 Series, MCE80 Series, MCE600 Series, MCE700 Series, MCE800 Series, MCE900 Series, and MCE 7000 Series. Also compatible with the Black & Decker Housekee

Tefal Vitesse Diamond Stainless Steel Kettle
The Tefal Vitesse Diamond Stainless Steel Kettle has a clever design: the diamond-polished stainless steel base reduces the build-up of nasty limescale by four times, keeping your kettle cleaner for longer and ensuring your hot drinks stay residue-free. The Vitesse displays a high standard of quality and design. The 360 degree rotational base makes it simple to use for left- or right-handed people; the soft-touch handle has a comfortable grip and the on-board cord storage keeps loose cables neat and tidy.

Ring o' Roses Fifi
Fifi and the Flowertots are a cheerful bunch who love the environment and have lots of fun together! They love to sing and play, and your child will love playing Ring o' Roses with Fifi. Just hold Fifi's hands and she magically begins to sing. Join hands in a circle, include Fifi in the ring and dance around and around, singing along with her. When the game is over, just let go and her song will end! It's well established that nursery rhymes aid in children's mental development, with the rhythm and rhyme

Revlon Power Dry Ionic Set
A powerful yet compact hairdryer, the Revlon Power Dry Ionic Set is fully equipped for all your hair care needs! As well as a top of the range Revlon power dryer, it includes a complete styling kit. The dryer's 2000W motor delivers ionic conditioning to eliminate frizz while drying your hair quickly and efficiently. Don't want ionic action? Just switch it off - the LED light indicates which mode you're in. It has 4 heat and 3 speed settings and ceramic heat balancing technology, allowing you to use it at j

Pavilion Extending Dining Table
The Pavilion Extending Dining Table is big enough to seat four comfortably, and extends to seat a further 2. The table surface features a framed centre panel on each section and the table has a medium sheen varnish which allows the grain of the oak to show through. This table will blend beautifully with other pieces from the attractive Pavilion range. Oak has been a popular choice of timber for British furniture for hundreds of years. The wood has an attractive colour and grain, and seasoned oak is extreme

Ecoiffier Fire Station Playset
Little children can let their imaginations take over as they transform into fire-fighters with this bold-red fire station complete with firemen. A helicopter and helipad are even on hand for those emergencies when a fire truck just won't do! Suitable for children over 18 months.

Fisher Price Amazing Animals Train
This motorised train comes with 3 animals that sing, light up and perform various activities such as rattle, click or chew. Older children can have fun pulling this little train around themselves. Requires 3 x C batteries (not included). Suitable for children aged 6 months+.

JVC Micro Hi-fi UX-G100B
This 10W micro hi-fi is ideal where space is tight and plays regular CDs, MP3s and WMAs (and displays their information on the screen), as well as playing and recording to cassettes. The digital display also functions as a clock or timer.

Mitre Drift Trainer Size 5 Rugby Ball
Whether you're having some fun in the back garden or training to wear the Lions jersey, you'll be doing it in style with this high grip white PVC rugby ball by Mitre. At size 5 it is full match size. It inflates using a traditional sports pin. Please note that colours may vary from the product illustrated.

Thermos Blue Snack Pot
The Thermos Blue Snack Pot is fashioned out of blue and grey plastic and is intended to keep things cold for up to 3 hours. Its durable plastic body is virtually unbreakable and contains no glass liner. Includes folding spoon. Hand wash only and it's not recommended for use in the microwave. Great for keeping things hot or cold, Thermos is a name you can trust to give you that piping cup of hot tea in the winter or a cool glass of lemonade at a summer picnic. Portable and durable, Thermos is perfect to ta

Seagate Freeagent Desk 1.5TB External Hard Drive
Fast disk speed and an excellent amount of storage space makes the Seagate Freeagent Desk a good accompaniment to any PC desktop computer. With 1.5TB of storage, you can store up to 426,000 digital photos, 375,000 MP3 songs, 660 hours of DVD quality video or 180 hours of HD video. With an automatic backup facility, you can store your important files and be safe in the knowledge that they will be backed-up if your PC hard drive should crash. Included with the hard drive is a quick start guide, USB cable, at

Abbey Bedside Table
If you've got a bed, you need the Abbey Bedside Table. Made from sustainably sourced pine and stained an attractive mellow brown, it has bevelled edges on the drawer fronts and top to match the rest of the Abbey bedroom furniture range. It's the ideal place for your bedside lamp, radio alarm clock, glass of water, a book or whatever. Self-assembly is required.

Sylvanian Families Honeybear Family
Sylvania's Honey Bear family - Bertie, Tamsie, Diggory and Katy Honey Bear - are the town's millers and bakers. The whole family is sold as a set. Suitable for ages four and up.

Sainsbury's Water Hyacinth Weave Basket Small
Water hyacinth has attractive thick reeds which here have been weaved around a metal frame to form a deep sided basket perfect for storing laundry, paperwork, scarves or grooming products. Handles at either end make for easy carrying, this basket is both light and durable. Larger hyacinth weave baskets are available for this basket to slot inside and form part of a larger storage collection. Can be wiped clean with a dry cloth to remove dust.

Tu Cream Pintuck Duvet Cover Set
A pretty duvet and pillowcase set in cream with delicate ribbon detailing. The cotton mix fabric feels comfortable against the skin. The single set contains one pillowcase and duvet cover, the double, kingsize and superking two pillowcases and one duvet cover. Machine wash at 40°C.

Rattan 2 Drawer Unit Honey
A compact 2 drawer unit in warm honey coloured rattan. Small enough to sit discreetly on a dressing table or shelf, this drawer set is the perfect storage solution for beauty and grooming products and stray odds and ends in the bathroom or bedroom. Requires some self assembly, easy to follow instructions are included in the pack.

Ross LCD Plasma Cleaner
Clean your television or computer screen with this specially designed cleaner. With a bottle of fluid and two washable micro fibre cloths provided, you can get your flat panel screen shining within a couple of squirts

Breville Café Series Brushed Stainless Steel Kettle
This smartly moulded 3000W Breville Café Series Brushed Stainless Steel Kettle, part of the exclusive Café Series range, has a concealed rapid boil element, so you won't have long to wait for a much needed cuppa. It will look attractive on your work top even when not in use. The removable, washable filter prevents sediment and limescale from being deposited in your drink, and with its 1500ml capacity, you can boil plenty of water in one go. The illuminated water gauge makes it perfectly simple to use, an